Marketing basically has one goal: to reach prospects at those key moments that most influence their decisions. This moment when sales tips in favor of your brand is known as the ‘Sales Moment‘ and we have written about it previously…
Marketing basically has one goal: to reach prospects at those key moments that most influence their decisions. This moment when sales tips in favor of your brand is known as the ‘Sales Moment‘ and we have written about it previously…
Don’t you just hate it when you become so dependent upon something, only to find out that this dependency can also cause you a great deal of grief? Kind of like really needing your caffeine fix, and wanting more and…
OK, you’ve heard of open rates and click through rates and now, I’m suggesting that it’s time to consider reply rates. What is your current reply rate? What percentage of emails that you send out (in your role as a…
A business purposed App exists to either (a) sell something to a potential Customer or (b) provide information or an experience that leads to an opt-in IT REALLY IS THAT SIMPLE. If the App does not help mobile device…
Creating and distributing an awesome utility, game or lifestyle mobile Application is not enough these days. You need to market it effectively in order to monetize it. BoxOnline’s Mobile App Promotion and Marketing services help you design and execute a…
If you are into marketing and still using the standard (and boring) business card that contains all your phone numbers, fax numbers, email addresses and mailing addresses and you hand them out willy nilly to anyone with fingers… you may…
Here’s a simple recipe for QR code success. If you are going to implement a campaign using QR codes, be sure that the codes – are displayed in locations that have reasonable cell phone reception – are clear and easy…
Sometimes one of our new staffers come up to me full of concern and emotion. The topic is often first mover advantage versus competitive threats. I have a simply philosophy that usually puts them at ease and allows us to…
After a few years of building all sorts of Apps for Clients, we realized that we can deliver a lot more value for our Clients if we do one thing better than all other iOS developers on this planet. That…