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	<title>BoxOnline is a Swiss based incubator for startup technology ventures</title>
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	<link>http://www.boxonline.com/wp</link>
	<description>monetizing traffic &#38; improving conversions since 1999</description>
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		<title>Got Sales Advice?</title>
		<link>http://www.boxonline.com/wp/suggestions/got-sales-advice-1907</link>
		<comments>http://www.boxonline.com/wp/suggestions/got-sales-advice-1907#comments</comments>
		<pubDate>Sun, 03 Feb 2013 14:22:54 +0000</pubDate>
		<dc:creator>Dr. B</dc:creator>
				<category><![CDATA[internal]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Sales Multiplier]]></category>
		<category><![CDATA[Suggestions]]></category>

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		<description><![CDATA[&#160; Here is a collection of great sales advice offered to me 30+ ago by a guy who could sell ice to eskimos and have them call him up a year later to thank him for the deal. It is<span class="ellipsis">&#8230;</span><div class="read-more"><a href="http://www.boxonline.com/wp/suggestions/got-sales-advice-1907">Read more &#8250;</a></div><!-- end of .read-more -->]]></description>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>How Does Your Marketing Budget Compare?</title>
		<link>http://www.boxonline.com/wp/educational/how-does-your-marketing-budget-compare-1904</link>
		<comments>http://www.boxonline.com/wp/educational/how-does-your-marketing-budget-compare-1904#comments</comments>
		<pubDate>Mon, 21 Jan 2013 12:16:53 +0000</pubDate>
		<dc:creator>Dr. B</dc:creator>
				<category><![CDATA[Brand Building]]></category>
		<category><![CDATA[Educational]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Product Creation]]></category>
		<category><![CDATA[marketing budget]]></category>

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		<description><![CDATA[A Client recently asked &#8220;What percentage of our total revenue should be spent on marketing?&#8221; Over the past two decades I stumbled upon an interesting statistic. Most successful small and medium sized company&#8217;s annual marketing budgets were all between 4%<span class="ellipsis">&#8230;</span><div class="read-more"><a href="http://www.boxonline.com/wp/educational/how-does-your-marketing-budget-compare-1904">Read more &#8250;</a></div><!-- end of .read-more -->]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>How Effective Is Your Communication?</title>
		<link>http://www.boxonline.com/wp/online-marketing/how-effective-is-your-communication-1899</link>
		<comments>http://www.boxonline.com/wp/online-marketing/how-effective-is-your-communication-1899#comments</comments>
		<pubDate>Fri, 14 Dec 2012 11:29:21 +0000</pubDate>
		<dc:creator>Dr. B</dc:creator>
				<category><![CDATA[Brand Building]]></category>
		<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://www.boxonline.com/wp/?p=1899</guid>
		<description><![CDATA[Our brain processes information much the way a computer does. It takes fantastic amounts of data and organizes them into a configuration that makes sense to that person. A computer can’t do anything without software, which provides the structure to<span class="ellipsis">&#8230;</span><div class="read-more"><a href="http://www.boxonline.com/wp/online-marketing/how-effective-is-your-communication-1899">Read more &#8250;</a></div><!-- end of .read-more -->]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Are You Responsive?</title>
		<link>http://www.boxonline.com/wp/suggestions/responsive-1891</link>
		<comments>http://www.boxonline.com/wp/suggestions/responsive-1891#comments</comments>
		<pubDate>Wed, 05 Dec 2012 18:08:57 +0000</pubDate>
		<dc:creator>Dr. B</dc:creator>
				<category><![CDATA[Apps]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Suggestions]]></category>
		<category><![CDATA[Tablet Publishing]]></category>
		<category><![CDATA[Responsive Design]]></category>

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		<description><![CDATA[OK, this is not new but it is important when implementing a website or an App given the fact that it is difficult to keep up with the endless variations of new screen resolutions and devices. For many websites, creating<span class="ellipsis">&#8230;</span><div class="read-more"><a href="http://www.boxonline.com/wp/suggestions/responsive-1891">Read more &#8250;</a></div><!-- end of .read-more -->]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Can You Win Over Consumers Today?</title>
		<link>http://www.boxonline.com/wp/suggestions/can-you-win-over-consumers-today-1878</link>
		<comments>http://www.boxonline.com/wp/suggestions/can-you-win-over-consumers-today-1878#comments</comments>
		<pubDate>Wed, 07 Nov 2012 11:18:29 +0000</pubDate>
		<dc:creator>Dr. B</dc:creator>
				<category><![CDATA[Brand Building]]></category>
		<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Market Research]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Sales Multiplier]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Suggestions]]></category>

		<guid isPermaLink="false">http://www.boxonline.com/wp/?p=1878</guid>
		<description><![CDATA[Marketing basically has one goal: to reach prospects at those key moments that most influence their decisions. This moment when sales tips in favor of your brand is known as the &#8216;Sales Moment&#8216; and we have written about it previously<span class="ellipsis">&#8230;</span><div class="read-more"><a href="http://www.boxonline.com/wp/suggestions/can-you-win-over-consumers-today-1878">Read more &#8250;</a></div><!-- end of .read-more -->]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Got A Good Elevator Pitch?</title>
		<link>http://www.boxonline.com/wp/suggestions/got-a-good-elevator-pitch-1856</link>
		<comments>http://www.boxonline.com/wp/suggestions/got-a-good-elevator-pitch-1856#comments</comments>
		<pubDate>Thu, 27 Sep 2012 14:48:07 +0000</pubDate>
		<dc:creator>Karen</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Investing]]></category>
		<category><![CDATA[Presentations]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Suggestions]]></category>
		<category><![CDATA[Elevator Pitch]]></category>

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		<description><![CDATA[The goal of an elevator pitch or introduction is to grab the attention of that IDEAL Client or prospect and get him to beg for more information. A good response to an elevator pitch would be: “That’s interesting, I’d like<span class="ellipsis">&#8230;</span><div class="read-more"><a href="http://www.boxonline.com/wp/suggestions/got-a-good-elevator-pitch-1856">Read more &#8250;</a></div><!-- end of .read-more -->]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Mobile Website or an App?</title>
		<link>http://www.boxonline.com/wp/in-the-news/mobile-website-or-an-app-1840</link>
		<comments>http://www.boxonline.com/wp/in-the-news/mobile-website-or-an-app-1840#comments</comments>
		<pubDate>Sat, 15 Sep 2012 13:21:10 +0000</pubDate>
		<dc:creator>Karen</dc:creator>
				<category><![CDATA[Apps]]></category>
		<category><![CDATA[Brand Building]]></category>
		<category><![CDATA[In The News]]></category>
		<category><![CDATA[iOS]]></category>
		<category><![CDATA[Opportunities]]></category>
		<category><![CDATA[App]]></category>

		<guid isPermaLink="false">http://www.boxonline.com/wp/?p=1840</guid>
		<description><![CDATA[What a dilemma. There is only so much budget allocated this year and you have a choice to make; mobile App or mobile website. Where should you invest in order to get a reasonable ROI? Well, our colleagues at MDG<span class="ellipsis">&#8230;</span><div class="read-more"><a href="http://www.boxonline.com/wp/in-the-news/mobile-website-or-an-app-1840">Read more &#8250;</a></div><!-- end of .read-more -->]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Want to buy a Miracle?</title>
		<link>http://www.boxonline.com/wp/in-the-news/want-to-buy-a-miracle-1823</link>
		<comments>http://www.boxonline.com/wp/in-the-news/want-to-buy-a-miracle-1823#comments</comments>
		<pubDate>Sat, 25 Aug 2012 16:38:49 +0000</pubDate>
		<dc:creator>Dr. B</dc:creator>
				<category><![CDATA[In The News]]></category>

		<guid isPermaLink="false">http://www.boxonline.com/wp/?p=1823</guid>
		<description><![CDATA[Curses! This week eBay banned the sale of spells, curses, hexing, conjuring, magic, prayers, blessing services, magic potions and healing sessions from its website. Some wondered if this was because the products might not work as described and would lead<span class="ellipsis">&#8230;</span><div class="read-more"><a href="http://www.boxonline.com/wp/in-the-news/want-to-buy-a-miracle-1823">Read more &#8250;</a></div><!-- end of .read-more -->]]></description>
		<wfw:commentRss>http://www.boxonline.com/wp/in-the-news/want-to-buy-a-miracle-1823/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Got Good SEO?  Think Again!</title>
		<link>http://www.boxonline.com/wp/suggestions/got-good-seo-think-again-1815</link>
		<comments>http://www.boxonline.com/wp/suggestions/got-good-seo-think-again-1815#comments</comments>
		<pubDate>Fri, 17 Aug 2012 22:24:07 +0000</pubDate>
		<dc:creator>Karen</dc:creator>
				<category><![CDATA[Brand Building]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Suggestions]]></category>
		<category><![CDATA[Traffic]]></category>

		<guid isPermaLink="false">http://www.boxonline.com/wp/?p=1815</guid>
		<description><![CDATA[Marketers are ROTFNL from the aftershocks of Google&#8217;s recent Panda and Penguin updates. February of 2011 brought with it the Panda release which used artificial intelligence to enforce Google&#8217;s best practices guidelines. Panda was a wrist slap and Penguin, which<span class="ellipsis">&#8230;</span><div class="read-more"><a href="http://www.boxonline.com/wp/suggestions/got-good-seo-think-again-1815">Read more &#8250;</a></div><!-- end of .read-more -->]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Are You Authentic?</title>
		<link>http://www.boxonline.com/wp/social-media/are-you-authentic-1805</link>
		<comments>http://www.boxonline.com/wp/social-media/are-you-authentic-1805#comments</comments>
		<pubDate>Fri, 13 Jul 2012 14:48:39 +0000</pubDate>
		<dc:creator>Dr. B</dc:creator>
				<category><![CDATA[Brand Building]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.boxonline.com/wp/?p=1805</guid>
		<description><![CDATA[Touché. Most corporate Twitter accounts are mind-numbingly boring yet many manage to get gazillions of followers thanks to simple brand recognition or offering bribes for likes.  Old Spice and Taco Bell are different. They&#8217;ve each built big social media fanbases<span class="ellipsis">&#8230;</span><div class="read-more"><a href="http://www.boxonline.com/wp/social-media/are-you-authentic-1805">Read more &#8250;</a></div><!-- end of .read-more -->]]></description>
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		<slash:comments>0</slash:comments>
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